With a partnership with Doodles, the famous NFT and animation brand, McDonald’s is adding something extra special to the holiday season. As of November 18, McDonald’s will have special holiday McCafé cups with artwork from Doodles on them. People who buy hot drinks will be able to get these festive cups, which are a fun take on the standard holiday cup.
Along with the collector cups, McDonald’s is also putting together an exciting digital experience. When customers order McCafé drinks through the McDonald’s app, they will receive a unique code that unlocks a collection of digital collectibles on the Doodles platform, known as Doodles Stoodio. You can bring the magic of Doodles right to your screen with these special digital items, which include animated material and digital wearables.
This group project is more than just computer art. Tariq Hassan, the chief marketing officer at McDonald’s, stated that they chose Doodles due to its innovative spirit and welcoming community. The brand is no longer just an NFT project; it’s a well-liked entertainment company with an open and honest culture.
More and more NFT-based brands are moving into general markets, and this partnership is part of that trend. Now that Doodles’ new cartoon movie Dullsville and the Doodleverse has made a big splash, they’re using McDonald’s to connect with fans. The campaign will also feature new music, a joyful animated short, and a sign in Times Square adorned with Doodles art, guaranteed to bring joy to millions of people.
This partnership between McDonald’s and Doodles will make the holiday season even better for fans all over the U.S. with digital collectibles, special content, and holiday joy.
