The global trading platform, eToro, has taken a key step toward going public in the United States. The company has submitted confidential documents to the US Securities and Exchange Commission (SEC) for an initial public offering (IPO), purportedly aiming for a valuation of more than $5 billion.
According to sources, eToro could list on the New York Stock Exchange as early as the second quarter of 2025. This strategic decision is consistent with its goal of reaching a larger pool of investors, notably in the US market, which CEO Yoni Assia praises for its deep liquidity and strong asset visibility.
Although the United Kingdom remains eToro’s largest market, the company’s push for a US IPO underlines its desire to broaden its global reach. Assia noted that a small number of the company’s international clients trade UK shares, underscoring the attraction of the US market for asset listings.
Founded in 2007, eToro has developed into a global platform for trading stocks, cryptocurrencies, and other assets. It was one of the first licensed platforms in Europe to provide Bitcoin trading, making its debut in the cryptocurrency industry in 2013.
In recent years, eToro has grown significantly, raising $250 million in capital in 2023, valuing the firm at $3.5 billion. It now intends to capitalize on that momentum with its upcoming IPO.
Several notable financial firms, including Goldman Sachs, Jefferies, and UBS, are reportedly working with eToro to help with the IPO process.
Despite its expansion, eToro encountered regulatory problems in the United States. Following a settlement with the SEC over securities law breaches, the platform stopped trading most cryptocurrency assets in 2024.
eToro’s decision to go public coincides with a rebound of IPO activity, as global markets anticipate a boost in public listings. If successful, this IPO might strengthe
