Crypto.com launched an institutional cryptocurrency custody service in the US as part of its North American expansion strategy. US institutions and high-net-worth individuals can protect their digital assets with the Crypto.com Custody Trust Company. US and Canadian consumers will transfer their digital assets to this new platform in the coming weeks.
The announcement on December 23 demonstrates Crypto.com’s trust in the North American market. CEO Kris Marszalek described this achievement as a vital step toward growing the company’s presence in two of the world’s most important cryptocurrency markets—the United States and Canada.
This launch is the latest in a string of strategic steps by Crypto.com to strengthen its US business. Earlier this year, the business reconsidered its intention to stop offering exchange services in the country. Furthermore, the acquisition of Watchdog Capital, a registered broker-dealer, demonstrates its commitment to long-term growth in the region.
Crypto.com’s objectives are consistent with a growing trend of regulated digital asset custodians developing in the United States. By partnering with competitors such as BitGo and Coinbase Custody, the firm hopes to provide secure and dependable asset management solutions for institutional clients, thereby strengthening its image in the cryptocurrency sector.
As the need for safe digital asset custody services grows, Crypto.com’s latest initiative demonstrates its commitment to innovation and regulatory compliance in a quickly changing market.
